Privacy Policy

Privacy Policy

Privacy Policy

The Better Rewards Company Pty Ltd (ACN 680 397 120) (“we”, “us”, “our”) is committed to protecting and respecting your privacy. This privacy policy (Privacy Policy) explains our practices regarding the collection, use, and disclosure of your information when you use our mobile application and associated services (Services).

  1. Scope of Privacy Policy

This Privacy Policy, our end consumer Terms of Use, and any additional or supplemental terms of use incorporated by reference into the Terms of Use, (Terms), applies to your use of our application and associated services available on our website or hosted on our application (Our Sites), once you have downloaded a copy of the application onto your device or are granted access to our website. This Privacy Policy applies to the Services.

This policy sets out the basis on which any personal data we collect from you, or that you provide to us, will be collected, handled, and/or processed by us. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.

For the purpose of the Australian Privacy Act 1988 and the Australian Privacy Principles, we as a “data controller” have to give you the following information:

  • Our Sites addresses: https://www.deepchange.co

  • Our company name: The Better Rewards Company Pty Ltd (ACN 680 397 120)

  • Our registered address: 2/13 Wood Street, Manly, NSW 2095.

  • Our nominated representative can be contacted at info@deepchange.co

We will ensure that your personal data is processed lawfully, fairly, and transparently, without adversely affecting your rights. We will only process your personal data if at least one of the following basis applies:

a) you have given consent to the processing of your personal data for one or more specific purposes; 

b) processing is necessary for the performance of a contract to which you are a party or in order to take steps at your request prior to entering into a contract; 

c) processing is necessary for compliance with a legal obligation to which we are subject; 

d) processing is necessary to protect the vital interests of you or of another natural person; 

e) processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller; and/or 

f) processing is necessary for the purposes of the legitimate interests pursued by us or by a third party, except where such interests are overridden by the fundamental rights and freedoms of the data subject which require protection of personal data.

  1. Information We May Collect From You

Information You Give Us:

You may provide us with information by filling in forms on our sites or by corresponding with us. This includes information provided when you register to use our application and services, subscribe to our services, download the application, participate in a survey, or report a problem with the application or services. The information you provide may include your name, email address, age, gender, username, password, financial information, transaction data, and location information.

Information We Collect About You and Your Device:


Each time you use our application or services, we may automatically collect the following information:

  • technical information, including the type of mobile device you use, unique device identifiers (e.g., IMEI number, MAC address), mobile network information, operating system, browser type, and time zone setting; and

  • details of your use of the application or our sites, including search terms, location data, duration data, communication data, and resources accessed.

Location Information:

We may use GPS technology and other location-based services to determine your current location to enhance the application’s functionality. You can withdraw your consent to location services through the application or your device’s settings.

Information We Receive From Other Sources:

We work closely with third parties (including, for example, business partners, service providers and analytics providers) and may receive information about you from them.

Cookies and Usage Patterns:

We may use cookies and similar technologies to collect information about your usage patterns to improve the application and our services. This includes data collection tags, pixel tags, Javascript scripts, and API calls. To learn more, see our Cookie Policy.

  1. Uses Made of the Information

We use information held about you in the following ways:

  1. Submitted and Device Information (Personal): We use such information only for the following purposes:

    1. To provide, improve, change, and optimise the Services.

    2. To personalise your experience.

    3. To provide you with software updates and/or product announcements.

    4. To better understand your needs and interests.

    5. To provide you with further information, offers, and promotions from us that we believe you may find useful or interesting, such as targeted advertising and promotional campaigns.

    6. We may match data from your transactions and usage with our Retail Partners, and partners to perform accounting reconciliation and/or provide targeted offers and/or rewards or discounts to you. We will use your personal data for marketing purposes only with your prior consent.



  1. Submitted and Device Information (Non-Personal): We use information about our users generally, for purposes including but not limited to:

    1. Improving features and functionality of the application and associated services to make these more relevant and up-to-date in the constantly changing environment.

    2. Analysing trends through aggregated demographic and personality-linked offers to users.

    3. Sharing such information with our Retail Partners, and other affiliates to assist us in delivering tailored advertisements, promotions, sweepstakes, discounts, offers, and other incentives to you when you use the application and associated services. Any information shared with Retail Partners and other affiliates in this context will not contain nor be linked to your Personal Information unless you have given us your explicit consent through an “opt-in” mechanism on the application.

  2. We do not share details that could identify individual users with advertisers. However, we may provide advertisers with anonymised and aggregated insights about our user base (e.g., we might report that 2,000 people aged between 18 and 30 viewed their advertisement over a week). This aggregated data may also be utilised to assist advertisers in targeting specific groups they wish to reach (e.g., individuals within certain age brackets or geographic regions). Furthermore, we may use the data we collect about you to align with advertiser preferences, ensuring their advertisements are shown to the most relevant audience

  1. Disclosure of Your Information

We may disclose your information to the following third parties:


  • Retail Partners.

  • Marketing service providers.

  • Business partners, suppliers, contractors for the performance of any contract we enter into with them or you.

  • IT support, cloud-based software services, providers of telecommunications equipment.


We may disclose your personal information to any member of our group, which includes our subsidiaries.

We may disclose your personal information to third parties:

  • In the event that we sell or buy any business or assets, we may disclose your personal data to the prospective seller or buyer of such business or assets.

  • If the shares in The Better Rewards Company Pty Ltd or substantially all of its assets are acquired by a third party, personal data held by it about its customers will be one of the transferred assets.

  • If we are under a duty to disclose or share your personal data to comply with any legal or regulatory obligation or request.

  • To enforce or apply the Terms and other agreements or policies or to investigate potential breaches of the Terms and/or other agreements and policies.

  • To protect the rights, property, or safety of The Better Rewards Company Pty Ltd, our customers, or others. 

  1. Where We Store Your Personal Data

The data we collect from you may be transferred to and stored at a destination outside Australia. By submitting your personal data, you agree to this transfer, storing, or processing. We will take all reasonable steps to ensure that your data is treated securely and in accordance with this Privacy Policy.

All information you provide to us is stored on our secure servers. Any payment transactions will be encrypted. Where we have given you (or where you have chosen) a password that enables you to access certain parts of our sites, you are responsible for keeping this password confidential.

  1. Security of Your Information

We use strict procedures and security features to prevent unauthorised access. We may collect and store personal data on your device using application data caches and browser web storage (including HTML5) and other technology.

  1. Your Rights

You have the right to:

  • Request access to, deletion of, or correction of your personal data.

  • Request that your personal data be transferred to another data controller (data portability).

  • Be informed of what data processing is taking place.

  • Restrict processing.

  • Object to the processing of your personal data.

  • Complain to a supervisory authority.

You can exercise these rights by contacting us at info@deepchange.co. Repeated access requests may be subject to an administrative fee to cover our costs in providing you with details of the information we hold about you.

  1. Automated Decision-Making and Profiling

We may use your historical transaction data to segment our customers into different categories of shoppers. This process is automatic and helps us predict where our customers are likely to shop in the future so that we can tailor our services. You may ask us to stop this type of profiling by contacting us at info@deepchange.co, but we may not be able to continue providing our services to you as this is an integral part of our services.

  1. Changes to Privacy Policy

Any changes we may make to our Privacy Policy in the future will be posted on this page and, where appropriate, notified to you by email or when you start the application. The new terms may be displayed on-screen and you may be required to read and accept them to continue your use of the application or the associated services.

  1. Contact

Questions, comments, and requests regarding this Privacy Policy are welcomed and should be addressed to info@deepchange.co.

Privacy Policy

The Better Rewards Company Pty Ltd (ACN 680 397 120) (“we”, “us”, “our”) is committed to protecting and respecting your privacy. This privacy policy (Privacy Policy) explains our practices regarding the collection, use, and disclosure of your information when you use our mobile application and associated services (Services).

  1. Scope of Privacy Policy

This Privacy Policy, our end consumer Terms of Use, and any additional or supplemental terms of use incorporated by reference into the Terms of Use, (Terms), applies to your use of our application and associated services available on our website or hosted on our application (Our Sites), once you have downloaded a copy of the application onto your device or are granted access to our website. This Privacy Policy applies to the Services.

This policy sets out the basis on which any personal data we collect from you, or that you provide to us, will be collected, handled, and/or processed by us. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.

For the purpose of the Australian Privacy Act 1988 and the Australian Privacy Principles, we as a “data controller” have to give you the following information:

  • Our Sites addresses: https://www.deepchange.co

  • Our company name: The Better Rewards Company Pty Ltd (ACN 680 397 120)

  • Our registered address: 2/13 Wood Street, Manly, NSW 2095.

  • Our nominated representative can be contacted at info@deepchange.co

We will ensure that your personal data is processed lawfully, fairly, and transparently, without adversely affecting your rights. We will only process your personal data if at least one of the following basis applies:

a) you have given consent to the processing of your personal data for one or more specific purposes; 

b) processing is necessary for the performance of a contract to which you are a party or in order to take steps at your request prior to entering into a contract; 

c) processing is necessary for compliance with a legal obligation to which we are subject; 

d) processing is necessary to protect the vital interests of you or of another natural person; 

e) processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller; and/or 

f) processing is necessary for the purposes of the legitimate interests pursued by us or by a third party, except where such interests are overridden by the fundamental rights and freedoms of the data subject which require protection of personal data.

  1. Information We May Collect From You

Information You Give Us:

You may provide us with information by filling in forms on our sites or by corresponding with us. This includes information provided when you register to use our application and services, subscribe to our services, download the application, participate in a survey, or report a problem with the application or services. The information you provide may include your name, email address, age, gender, username, password, financial information, transaction data, and location information.

Information We Collect About You and Your Device:

Each time you use our application or services, we may automatically collect the following information:

  • technical information, including the type of mobile device you use, unique device identifiers (e.g., IMEI number, MAC address), mobile network information, operating system, browser type, and time zone setting; and

  • details of your use of the application or our sites, including search terms, location data, duration data, communication data, and resources accessed.

Location Information:

We may use GPS technology and other location-based services to determine your current location to enhance the application’s functionality. You can withdraw your consent to location services through the application or your device’s settings.

Information We Receive From Other Sources:

We work closely with third parties (including, for example, business partners, service providers and analytics providers) and may receive information about you from them.

Cookies and Usage Patterns:

We may use cookies and similar technologies to collect information about your usage patterns to improve the application and our services. This includes data collection tags, pixel tags, Javascript scripts, and API calls. To learn more, see our Cookie Policy.

  1. Uses Made of the Information

We use information held about you in the following ways:

  1. Submitted and Device Information (Personal): We use such information only for the following purposes:

    1. To provide, improve, change, and optimise the Services.

    2. To personalise your experience.

    3. To provide you with software updates and/or product announcements.

    4. To better understand your needs and interests.

    5. To provide you with further information, offers, and promotions from us that we believe you may find useful or interesting, such as targeted advertising and promotional campaigns.

    6. We may match data from your transactions and usage with our Retail Partners, and partners to perform accounting reconciliation and/or provide targeted offers and/or rewards or discounts to you. We will use your personal data for marketing purposes only with your prior consent.


  1. Submitted and Device Information (Non-Personal): We use information about our users generally, for purposes including but not limited to:

    1. Improving features and functionality of the application and associated services to make these more relevant and up-to-date in the constantly changing environment.

    2. Analysing trends through aggregated demographic and personality-linked offers to users.

    3. Sharing such information with our Retail Partners, and other affiliates to assist us in delivering tailored advertisements, promotions, sweepstakes, discounts, offers, and other incentives to you when you use the application and associated services. Any information shared with Retail Partners and other affiliates in this context will not contain nor be linked to your Personal Information unless you have given us your explicit consent through an “opt-in” mechanism on the application.

  2. We do not share details that could identify individual users with advertisers. However, we may provide advertisers with anonymised and aggregated insights about our user base (e.g., we might report that 2,000 people aged between 18 and 30 viewed their advertisement over a week). This aggregated data may also be utilised to assist advertisers in targeting specific groups they wish to reach (e.g., individuals within certain age brackets or geographic regions). Furthermore, we may use the data we collect about you to align with advertiser preferences, ensuring their advertisements are shown to the most relevant audience

  1. Disclosure of Your Information

We may disclose your information to the following third parties:

  • Retail Partners.

  • Marketing service providers.

  • Business partners, suppliers, contractors for the performance of any contract we enter into with them or you.

  • IT support, cloud-based software services, providers of telecommunications equipment.

We may disclose your personal information to any member of our group, which includes our subsidiaries.

We may disclose your personal information to third parties:

  • In the event that we sell or buy any business or assets, we may disclose your personal data to the prospective seller or buyer of such business or assets.

  • If the shares in The Better Rewards Company Pty Ltd or substantially all of its assets are acquired by a third party, personal data held by it about its customers will be one of the transferred assets.

  • If we are under a duty to disclose or share your personal data to comply with any legal or regulatory obligation or request.

  • To enforce or apply the Terms and other agreements or policies or to investigate potential breaches of the Terms and/or other agreements and policies.

  • To protect the rights, property, or safety of The Better Rewards Company Pty Ltd, our customers, or others. 

  1. Where We Store Your Personal Data

The data we collect from you may be transferred to and stored at a destination outside Australia. By submitting your personal data, you agree to this transfer, storing, or processing. We will take all reasonable steps to ensure that your data is treated securely and in accordance with this Privacy Policy.

All information you provide to us is stored on our secure servers. Any payment transactions will be encrypted. Where we have given you (or where you have chosen) a password that enables you to access certain parts of our sites, you are responsible for keeping this password confidential.

  1. Security of Your Information

We use strict procedures and security features to prevent unauthorised access. We may collect and store personal data on your device using application data caches and browser web storage (including HTML5) and other technology.

  1. Your Rights

You have the right to:

  • Request access to, deletion of, or correction of your personal data.

  • Request that your personal data be transferred to another data controller (data portability).

  • Be informed of what data processing is taking place.

  • Restrict processing.

  • Object to the processing of your personal data.

  • Complain to a supervisory authority.

You can exercise these rights by contacting us at info@deepchange.co. Repeated access requests may be subject to an administrative fee to cover our costs in providing you with details of the information we hold about you.

  1. Automated Decision-Making and Profiling

We may use your historical transaction data to segment our customers into different categories of shoppers. This process is automatic and helps us predict where our customers are likely to shop in the future so that we can tailor our services. You may ask us to stop this type of profiling by contacting us at info@deepchange.co, but we may not be able to continue providing our services to you as this is an integral part of our services.

  1. Changes to Privacy Policy

Any changes we may make to our Privacy Policy in the future will be posted on this page and, where appropriate, notified to you by email or when you start the application. The new terms may be displayed on-screen and you may be required to read and accept them to continue your use of the application or the associated services.

  1. Contact

Questions, comments, and requests regarding this Privacy Policy are welcomed and should be addressed to info@deepchange.co.